Low-cost products for Private Labelling
There’s no way around it right now. The cost of living is rising. Particularly in the UK, consumers are facing dramatic increases to both their luxuries and everyday essentials. In fact, it is becoming a rather difficult time for many families and consumers are constantly looking for the best ways to be more economical for the good of their family and their wallet. Consumer prices, as measured by the Consumer Price Index, were 9% higher in 2022 than a year before. A 9% increase on most items certainly adds up to a hefty price tag to find the cash for.
There have been many contributing factors to the increased cost of living. Combining the cost of goods and supply issues with high consumer demand has lead to this increase as well as the energy price rises facing businesses and consumers.
So, as a business, what can you do to both boost your brand and help the everyday consumer make better choices to help ease the financial burden of the rising cost of living? Well, by offering a wide range of products that are great value, low cost and presented with your own private label branding.
As a consumer, we relish the chance to find great value. From electricals and homeware to tools and motoring accessories; finding products that a brilliant quality, but at a surprisingly low price always feels like a small win for the wallet. At Simply Brands we are proud to work with a fantastic range of suppliers that develop products built to last. This is about combining durability and aesthetics to offer products that are inexpensive but high quality. We feel we have perfected this skill and our products are sure to impress.
Offering the Simply Brands products on your shelves is a great opportunity to expand your range to consumers, but when you take it one step further with private labelling, you’re expanding that range AND boosting your brand. Putting your name to products gives the gravitas and connection to the consumer that you have already built up (Otherwise they wouldn’t be in your store)! This means consumers can have confidence in their purchases and you get to promote your brand further, reaching beyond the shop floor, boosting brand recall and elevating brand perception.
So, check out just a selection of low-cost products, which we have found great success in private labelling relationships with our clients…
From sustainable to premium, there are so many to choose from here, all providing convenience and quality to the consumer.
Multi-purpose toolset – Perfect for traders and DIYers, it comes with a simply 12-month guarantee, is exceptionally durable but fantastic value.
Desk Fan – Plan ahead for next summer and stock private labelled fans. Consumers will definitely thank you when those heatwaves roll in!
Neck Cushion – Another brilliant addition to next year’s summer and travel stock, the cooling neck cushion is supportive and comfortable, perfect for those eager travellers looking for a 2022 getaway.
Mitts and Sponges – Car cleaning, maintenance and detailing always see a boost during the warmer months, so offering a quality collection of motoring and cleaning products is a brilliant way to capture the consumer enthusiasm just right.
Car Bulbs – A must-have for any automotive store, sure. But offering them with your own branding takes your stock to the next level and showcases to your consumers that you are invested in their requirements and offering great value.
Work Gloves – From Latex Disposable gloves for safe and effective PPE to working gloves that are durable and comfortable, these are an essential addition to any homeware and hardware range.
This is just a small snapshot of affordable products available for private labelling with Simply Brands. In fact, there are hundreds of options available, and we are here to work with you to craft the perfect collection of products to boost your brand and offer consumers low-cost products when they really need them the most.
The cost of living isn’t set to go down any time soon, and the more retailers can do to offer low-cost, quality and value products to the marketplace, the better for everyone.
