Simply Brands Summer Seasonal Planner
Welcome to another edition of the Simply Brands Seasonal Planner. We launch these articles every quarter to help our retailers, distributors and stockists get ahead and plan early for the approaching seasons. As retail trends shift and new products are launched, it’s always a good idea to research the latest and greatest to ensure your business will stock top quality, great value products to catch the consumer's eye and ensure your brand remains top of mind.
So, as we head into the dark depths of winter, let’s shed some light, warmth and positivity into our week and take a look ahead at Summer 2024. You’ll be looking to launch your summer ranges in around 6 months from now, so this is the perfect time to research the best products, get your orders in and get organised with garden living and travel accessories.
Outdoor living
Did you know that in the second quarter of 2021, the UK spent approximately 2.2 billion pounds on home and garden equipment? Lifestyle ranges always prove very popular as the seasons change and the activities and focus around the home and garden shift. So it goes without saying that our Simply Living outdoor furniture ranges are fantastic, and great value products to order right now.
Seville Corner Sofa Set: Outdoor furniture is no longer just about practicality for eating and relaxing. The consumer desires an al fresco lifestyle, a space that they can entertain and treat as an extension of their existing reception spaces indoors. The Seville Corner Sofa Set is comfortable, stylish, weather weather-resistant, and comes with a contemporary coffee table for snacks, drinks and board games.
You don’t have to have a huge outdoor space to create an area for relaxing, dining and soaking up the last few rays of the day. Our Aluminium Lyon Bar Set is perfect for a smaller garden. It’s super easy to put together and looks great set with evening nibbles, candles and cushions.
For larger stores and stockists, we highly recommend the Frankfurt Dining Set. It’s a contemporary, stylish and classy dining arrangement with waterproof fabric chairs to create the ultimate in al fresco dining with friends. Just imagine creating a showstopping centrepiece and settling down to an evening of fine food and fabulous company… perfect!
At Simply Brands, we’ve thoroughly enjoyed launching and growing our Simply Living range over the last few years, and in the last 12 months, we’ve grown our furnishings with a brilliant range of outdoor cushions, outdoor rugs and more.
The Outdoor Rug comes in a brilliant collection of colours and patterns to match any style. It’s easy to clean and is also available in a range of sizes. It adds the perfect pop of colour to a garden and creates a comfortable, inviting garden living space.
Don’t forget to add even more comfort with the Classic Outdoor Cushion. Also available in a range of colours and styles.
However, summertime isn’t just about garden living and updating a home for entertaining and relaxing. It’s about exploring! So, be sure to create an eye-catching and useful display for consumers to pick up their travel accessories and holiday essentials.
Travel
Having spare power sockets and phone leads is an absolute essential when it comes to shopping for travel accessories, and our Simply Power phone leads are great quality and even better value. Available in a wide range of formats, and with long, strong cables, they’re durable, reliable and easy to pack for any holiday. Want to make a more sustainable choice? Then opt for our Simply Power Sustainable Edition leads. The braided knit fabric is made from recycled plastic bottles, and the packing is fully recyclable cardboard.
For consumers looking to take on the world during the summer of 2024, they’ll need travel accessories that make for comfortable, long journeys. Our Simply Mobility Memory Foam with Cooling Gel Neck Cushion is luxuriously comfortable with high-quality memory foam. It’s a must-have for long-haul flights and train journeys to catch some shut-eye.
With the cost of living crisis still at play, road trips are proving popular so stocking a range of travel items such as our Euro travel kit, range of ratchet tie downs and additional accessories for travelling with children is a great idea. But, whether they are heading out on the open road, or have great opportunities closer to home to enjoy the great outdoors, our paddle board is a brilliant product for them to use. It’s amazing value and gives them the opportunity to join in this brilliant sport that’s riding a popularity wave right now (excuse the pun)!
Automotive Maintenance
If you have a firm focus on motoring and want to offer your consumers seasonal, practical solutions, then browse our Simply Auto Motoring Abroad products. From UK plates and Euro Travel Kits to Luggage Elastics and Ratchet Tie Down Cables, there’s a great range to help provide useful solutions to your shoppers. Better weather often persuades drivers to tackle the tasks they’ve been putting off all winter. It’s a great opportunity to work on a vehicle aesthetic with cleaning, repairs and touch up’s such as an alloy restoration kit, headlight restoration kit, leather repair kit and much more.
Fans and Cooling
One area we must touch on when we consider summer stock is of course, fans and cooling! Give your consumers a competitive edge before the mad rush of the heatwaves takes hold and offer a great selection of fans for a variety of spaces and budgets. From the super handy travel fan to the stand fan with remote and everything in between! Plus, for consumers looking for a great investment in their property for the long-term, our AC fan is a great product to stock.
So there you have it! Whether your consumers are looking to update their garden furniture to the perfect outdoor living space, or they’re heading off on adventures further afield and need handy travel accessories, the Simply Brands range can cater for everything. Get in touch with our team and book your orders now… that’s another job off your to-do list this season!
