Think Outside the Box for Brand Promotion
Thankfully, the world is slowly waking up again and businesses are starting to see the light at the end of this long, dark tunnel. And what’s even better, is the fact that consumers are hungry for everything you have to offer! Whether you work in B2B or B2C, it’s safe to say, things are about to get busier, and it’s important for your business to stay top of mind and ahead of the competition.
So how can you Promote Your Brand?
Of course, the traditional marketing methods are always available to your business, and you’re hopefully utilizing social media to its full potential, however, another highly effective way you can get your business noticed is by using branded merchandise and promotional items.
According to the British Promotional Merchandise Association (BPMA), 81% of consumers keep promotional items for at least a year after receiving them, with promotional items found to be twice-as-likely to motivate consumer action than 'traditional' ad-spend methods.
At Simply Promo we specialise in branded merchandise and promotional materials that really cut above the noise. This may include items like pens, notepads, and office mugs, which keep your logo and branding on their desk and in their subconscious with many other items available to help our Clients thinks outside of the box when they create their own promotional marketing campaigns.
As restrictions start to ease and businesses start to open, there has never been a better time to get your business and brand out there in front of consumers. Our range of promotional items will help you do just that! This way, you’ll not only stay top of mind but you’ll really wow those potential customers and impress them. This is more than just reminding them who you are and what you do, this is about showcasing WHY you are the brand of choice, and maybe even bringing a smile to their face.
Go Green with your Promotional Items
Of course, the environment is big on the agenda for many businesses and individuals right now, and anything you can do to enable that cause further will make an impact. This can be covered with a variety of quality and creative promotional items such as eco-friendly travel cups or canvas bags. Maybe you could create cute plant pots and desktop gardens! The colour green and plants themselves are thought to increase productivity in the workplace by up to 40%, so what business wouldn’t be grateful for that?
Foodie Favourite Promotional Items
Everyone loves an edible surprise treat in the post! So how about creating some branded snack pots, lunchboxes, cool bags, wine boxes, cheeseboards, and more? You could add a little something into them too once you have them created to really give your brand a boost; or even collaborate with another local business to provide branded chocolates, biscuits, and treats?
Cool and Convenient Promotional Merchandise
Another way to ensure your branded merchandise remains in the sight of your potential customer is to provide them with something highly convenient that they will be reaching for on a regular basis. This might be a water bottle that reminds them how much they should be drinking throughout the day. It could be a mini hand sanitizer or sun cream… if it’s useful, compact, and well-designed, it’s sure to be used and subsequently keeps your brand front and center.
Playful Corporate Gifts
Who says corporate gifts and branded items need to be all about work? All work and no play isn’t fun for anyone after all! You could create mini-games, yoyos, puzzles, quirky desktop novelty items, even items in cactus leather! Certain to bring a smile to the faces of your recipients. This isn’t just about selling your business and the products or services you have to offer, it’s about getting noticed and staying in their minds. So, the more creative and fun you can be, the more likely you are to stay on their desk and your brand be seen every day.
At Simply, we love the possibilities! There really isn’t a limit to what your brand can create when it comes to corporate gifts and branded merchandise, it’s all in the creativity and the willingness to push those boundaries beyond that of your competitors! At Simply Promo we absolutely love getting excited about new, fresh ideas and getting stuck into a promo project that will make your brand stand out.
So, get in touch today to find out more about how we can help you with promotional merchandise.